At the recent concluded AIAC 2024 Artificial Intelligence Application Conference, the Futong AUTO Insights team garnered widespread attention for their deep industry insights and outstanding product capabilities. The team was honored with two prestigious awards: "AI Data Service Provider of the Year" and "Outstanding AI Application Case of the Year."

The Futong AUTO Insights team wins two prestigious annual awards

Opportunities and Challenges in the Era of Universal Competition

Currently, the rapid development of artificial intelligence is leading the world into an "Era of Universal Competition." Continuous breakthroughs in deep learning and large model technologies are pushing AI towards a new stage of general artificial intelligence. The accelerated application of AI across multiple scenarios has sparked a new wave of transformation in productivity and production relations, with its impact on various industries becoming increasingly evident. At the same time, the country is vigorously promoting the accelerated development of new-quality productivity and actively fostering the integration of artificial intelligence with industry.

Against this backdrop, the AIAC 2024 Artificial Intelligence Application Conference, themed "Unlocking AI Application Value and Developing New-Quality Productivity," attracted numerous industry elites, experts, scholars, and business decision-makers to explore the latest research achievements in artificial intelligence technology, industry application cases, innovative business models, and the challenges ahead.

AIAC 2024 Artificial Intelligence Application Conference

At the conference, Futong AUTO Insights highlighted that the automotive industry, as a key sector in the 14th Five-Year Plan, is facing four major challenges that need urgent solutions while actively developing new types of productive forces:

• Rapidly Changing Customer Demands: 

There is a growing consumer demand for smart, personalized, and environmentally friendly transportation. However, traditional development cycles in automotive companies struggle to respond quickly. This lag hinders their ability to capture and understand specific customer needs in a timely manner, weakening their market competitiveness.

• Fast Iteration of Technological Innovation: 

The rapid development of AI technologies in data analysis, intelligent connectivity, and autonomous driving requires automotive companies to keep pace with technological advancements and swiftly integrate them into their business and products to meet changing market demands.

• Data Silos and Insufficient Digitalization Levels: 

Data in the automotive industry is dispersed across different systems, making it difficult to form a unified view. This fragmentation affects the precision of marketing and after-sales decisions, obstructing a comprehensive understanding of customer needs.

• Talent Pipeline Needs Improvement: 

Automotive companies lack composite talents who understand both the business and technical aspects during their digital transformation. This talent shortage restricts their innovation and adaptability, affecting their flexibility in responding to market changes.

Panoramic Practices of AI Empowering the Automotive Industry

Based on the team's extensive experience in AI empowering the automotive industry, Ms. Zhou Peipei, Deputy General Manager of Beijing Futong Dongfang delivered a speech at the conference titled "AI Empowering the Automotive Industry: Driving Intelligent Transformation and Efficient Operations." She introduced the attendees to the application practices of Futong AUTO Insights in helping automotive companies enhance productivity and operational efficiency through AI. Additionally, she shared how Futong AUTO Insights solutions assist client automotive companies in addressing the numerous challenges they face in the process of developing new types of productive forces.

Ms. Zhou Peipei, Deputy General Manager of Futong Dongfang at the Keynote Speech

The Futong AUTO Insights team innovatively proposed a framework of "one platform and three applications," centered around the Futong Data Insights Engine. This framework integrates comprehensive data and creates an intelligent analysis platform that helps automotive enterprises listen to the voice of customers, gain insights into market competition, and optimize operational strategies, thereby enhancing productivity and operational efficiency.

One Platform: Futong Data Insightd Engine

The Futong Data Insights Engine is the core of the entire framework. By integrating comprehensive customer voice data across the entire journey and leveraging an industry-leading automotive labeling system, it utilizes advanced artificial intelligence technology for comprehensive governance and deep processing of customer voice data, resulting in high-quality data assets. This data platform lays a solid foundation for subsequent analytical insights and value extraction, effectively supporting automotive enterprises in making precise decisions related to customer management, market strategy optimization, and product iteration.

Application 1: Helping Automotive Enterprises Listen to the Voice of Customers

In their daily operations, automotive companies receive a large volume of customer feedback from multiple channels. This data is often unstructured, making it challenging to analyze and utilize directly. Futong AUTO Insights leverages AI technology to intelligently integrate and analyze this feedback data, helping automotive companies deeply uncover the real needs of their customers and achieve the ability to "hear, understand, and comprehend" the voice of the customer. This not only allows automotive companies to be more sensitive to market trends but also enables them to respond more quickly to customer needs, enhancing the competitiveness of their products and services.

Application 2: Helping Automotive Enterprises Gain Insights into Market Competition

Market competition is ever-changing, and automotive companies need to remain highly sensitive to the market environment. Centered around the Futong Data Insights Engine, we have developed a "Four Looks" model, which includes "Look at the Big Picture, Look at Relationships, Look at Comparisons, Look at Dynamics." This model enables comprehensive and real-time monitoring of market trends, helping automotive companies gain a clearer understanding of the market landscape and competitive situation. Through in-depth analysis of competitors' strategies and market performance, we provide automotive companies with robust data support, assisting them in timely strategy adjustments and seizing market opportunities.

Application 3: Helping Automotive Enterprises Optimize Operational Strategies

Automotive companies' business teams generally have an urgent need for efficient and precise insight reports. However, traditional data analysis processes often face challenges such as complex data integration, insufficient depth of insights, and long report generation cycles, which can hinder the team's efficiency. To address these issues, we have developed the Agile Intelligence Workshop based on the Futong Data Insight Engine. This solution supports multi-data source integration, precise data insights, and flexible report customization, significantly enhancing report generation efficiency and business response speed, allowing automotive companies to better adapt to market changes.

Recognized with Two Awards: Acknowledgment from the Industry

During the conference, the "AI Excellence Award" annual artificial intelligence innovation award ceremony was held. The AI Excellence Award is a leading recognition in the artificial intelligence sector, aimed at "leading AI innovation and the integration of industry development." The judging panel comprises third-party research institutions, industry alliances, industry organizations, media representatives, and event organizers, who review and discuss the application materials to select and finalize the nominees for each award category.

Thanks to its exceptional industry insight and innovative product offerings, the Futong AUTO Insights team received high recognition from experts and peers in the industry, winning two awards at the conference: "AI Data Service Provider of the Year" and "Outstanding AI Application Case of the Year."

Mr. Liu Sirui (AVP) and Ms. Zhou Peipei (Deputy GM) represented the Futong AUTO Insights team in accepting the awards

Continuously Focusing on AI-Driven Data

Currently, Futong AUTO Insights' comprehensive solutions have been widely adopted by numerous domestic and joint-venture automakers, earning high trust and recognition in the market. These solutions have significantly enhanced customers' market response speed and user satisfaction. In the future, Futong AUTO Insights will continue to increase its research and development investment in artificial intelligence and big data technologies, concentrating on large model applications and data analysis services specific to the automotive industry. This will further strengthen automakers' capabilities in user demand insights and market forecasting, helping clients to deeply understand market dynamics and accurately grasp consumer psychology, thereby enabling the formulation of precise market strategies and maintaining a competitive advantage.